Sounds very good all around. One of my oldest son's LHS teammates played for Emory & Henry a few years ago. My observation is that they are very forthright in their approach to recruiting. And if they've said they'll be watching him then that's definitely a solid option for him.
If he wants to broaden his horizons a bit or simply test the waters, then I'd highly recommend attending an ID camp. The likelihood of landing an offer from the host school may be a long shot, but he will at least get a chance to perform in front of their coaches as well as those from several other "lower level" schools who will be there. My 16 year old accepted an invitation to attend an ID camp at a Division I school last month. As a result he received 3 offers from Division II schools and one from a Division III coach who were there. The host school is actually still communicating with him but ultimately we don't really expect anything to come of that.
The recruiting companies and sites are in business to make money (no surprise there). But there are sites where he can create a free profile that will garner immediate interest from schools who are looking for players with his particular metrics. Our high school coach prefers fieldlevel.com. Both of my sons also got a free profile from ncsa.com in conjunction with their participation in some travel tournaments. Both generated several hits and immediate invitations from several D-III type schools across the country. But the Division I schools generally operate on direct scouting of their own or recommendations/tips from their ID camp partners.
All of this is offered based on my personal observation so far with my two older sons. My oldest decided pretty early in the process that he cared more about where he wanted to go college for reasons other than soccer, so he never seriously considered any of the offers he received. My 16 year old is at least looking into it -- but I wouldn't be surprised if things turn out the same way with him.
Good luck!